I think the right strategy for you by understanding your needs and implementing a well-balanced blend of tactics to enhance your brand and ideas. I will create or refine your brand identity, design a tailored digital strategy, and innovate organizational systems and workflows to boost your consumer satisfaction and employee productivity. With my strategic approach, we’ll empower your brand to achieve new levels of success and awareness.
Your brand is unique and creative. It is an extraordinary and imaginative expression of your passion, identity, and visual appeal. What makes your brand a powerful magnet to attract your desired audience, is design and strategy! In this package, I will develop or revamp your brand identity, propelling you to greater heights in the market and captivating your target audience. Through consultations with you and your team, we will assess your brand’s needs and goals. Based on evaluations, I will present you with a comprehensive proposal outlining the project’s scope and cost. Once approved, we’ll dive into crafting the essential elements your company needs to flourish!
Brand Ideation/Discovery
Brand Audit/Assessment
Customer/Buyer Personas
Brand Messaging
Personnel
Visual Brand Identity
Logo Design
Brand Book
Marketing Collateral
“…branding is your fundamental promise of whom you serve, how you make them feel, and what’s different about how you deliver. Marketing is how you get the message out there once you have defined it.”
Julie Cottineau
Digital Audit
Marketing Strategy
Content Marketing Strategy
Campaign Ideation
Marketing Automation
Digital Branding Set-up
Social Media Strategy & Set-up
Website Assessment
App Wireframing
Email Marketing
Data Tracking & Analysis Set-up
Video Production
Let’s ignite your digital presence with a touch of excitement! In today’s dynamic digital world, it’s crucial for your business to stand out, captivate your audience, and unleash its full creative potential. To achieve this, you need a comprehensive digital strategy that ensures your online presence is effective, streamlined, and competitive. In this package I will elevate your brand, enhance the experience of both your customers and employees, and equip you with the essential tools to thrive in the digital realm.
Starting with a thorough audit of your current processes and tools, I’ll gain insights into your operations and identify areas for improvement. I’ll then tailor a unique strategy for each digital component, implementing streamlined administrative processes that benefit both your customers and employees’ journeys. Finally, I’ll integrate digital tools to execute and measure the success of your revamped strategy.
“Transparency is key to reach and retention. Open the windows for people to see and they will trust."
Tanisha McKinnon
Engaging and compelling content is the key to bringing your brand to life and captivating your audience. Whether it’s through videos, blogs, emails, or text, great content draws a strong online presence, builds credibility, and fosters trust. In this package, I will craft a dynamic content strategy and develop a streamlined system to manage your content across your business; then create relevant content that sparks conversations and attracts a loyal following. In addition to providing marketing techniques, we will also track and measure your campaigns to see the performance of your content. Together, we will bring your ideas to life through writing, design, and organization, ensuring every aspect of your content is connected and impactful.
Content Audit
Content Strategy
Content Development/Ideation
Content Creation
Content Optimization
Content Promotion
Content Reporting
Content Maintenance
"Content management is the symphony that orchestrates the harmonious dance of creativity and organization, transforming chaos into a masterpiece of information."
Tanisha McKinnon
Project Management
Production Management
Paper Management
Scheduling
Streamlining Processes/Procedures
De-Cluttering
Downsizing
Unlock your brand’s potential with streamlined administration that enables production and strategy implementation. In this package, I will provide revolutionary organizational solutions, simplifying and digitizing your processes for maximum efficiency. I’ll define your organizational goals and create detailed manuals and documentation to guide your team towards excellence. Additionally, I’ll develop robust systems that organize both digital and physical paperwork, ensuring easy access to vital information while eliminating clutter. By implementing streamlined processes and data management systems, I’ll help you oversee projects, campaigns, and provide strategic support. My innovative solutions optimize workflow, boost productivity, and expand storage capabilities, freeing you from limitations.
“Operations keeps the lights on, strategy provides a light at the end of the tunnel, but project management is the train engine that moves the organization forward."
Joy Gumz